Advancing Eyecare™ Alliance.  Learn More
Advancing Eyecare™ Alliance. Learn More

Advancing Eyecare Announces Exclusive Distribution Agreement of Pure&Clean® Vision Hypochlorous Acid Products

Jacksonville, Florida, May 31, 2023 – Advancing Eyecare, a family of leading ophthalmic technology and equipment companies, has entered into an exclusive distribution agreement with Pure&Clean. Effective immediately, the group will add the Pure&Clean Vision hypochlorous acid product line, including Pure&Clean Vision’s Daily Lid Cleanse, Gel and Drops, Hand Prep, and Equipment & Surface Prep to complement their existing portfolio of ophthalmic solutions.

Eye care providers are leveraging Pure&Clean Vision in a myriad of ways by harnessing the powerful antimicrobial properties of hypochlorous acid to mitigate the harmful effects of bacteria, viruses, and other pathogens. With a shelf life of 24 months, it is one of the most stable hypochlorous acid products in the vision care market.

  • Pure&Clean Vision Daily Lid products offer natural, non-irritating non-pharmaceutical options topromote positive eyelid hygiene and overall eye health. They help to reduce symptoms of manycommon eye diseases such as dry eye, blepharitis, MGD, demodex and more.
  • Designed for contact lens wearers, Pure&Clean Vision Hand Prep is great for use prior to handling lenses in any environment and can also serve as a great substitute for alcohol-based hand gels.
  • Pure&Clean Vision Equipment & Surface Prep provides a non-toxic, effective and environmentally-friendly alternative to harsh surface cleaning solutions.

“Pure&Clean Vision products represent a significant leap forward in the way eye care providers are helping their patients and staff alike. We are proud to offer a natural product that combines exceptional efficacy with unmatched safety. We aim to achieve healthier eyes and to provide safe, non-toxic, and environmentally friendly spaces.” said Trent Freeman, Chief Executive Officer of Pure&Clean. “We are excited to partner with Advancing Eyecare to provide even greater value to ECPs across North America.”

Pete Lothes, Chief Operating Officer for Advancing Eyecare, commented, “We are rapidly executing our strategy to provide innovative solutions to fulfill evolving market needs. Advancing Eyecare is excited to partner with this amazing group, and to build on Pure&Clean’s positive momentum to provide these great products to eye care professionals and their patients nationwide.”

Pure&Clean Vision products are now available across the United States through Advancing Eyecare companies, including Marco Healthcare, Marco Lombart, Veatch Ophthalmic Instruments, Santinelli International, and Enhanced Medical Services.

To get more information about Pure&Clean Vision, go to

About Advancing Eyecare

Advancing Eyecare™ is a partnership of leaders in the eyecare instrumentation marketplace established to offer the best products and service solutions in the ophthalmic equipment industry. Currently comprised of Marco Healthcare, Marco Lombart, Enhanced Medical Services (EMS), Veatch Ophthalmic Instruments, Santinelli International, S4OPTIK, and INNOVA Medical, the combined scope of the organization has the broadest product portfolio, the most knowledgeable people, and the most reliable service in the industry. Visit for more information.

About Pure&Clean

Pure&Clean offers a number of healthcare, personal care, and infection control products that do not jeopardize human or environmental safety for effectiveness. The product line includes Wound Solutions, Hydrogel, Skin Defense, products for ophthalmology and optometry, as well as surface disinfecting products. The market reach of Pure&Clean expands from healthcare systems including long-term care facilities, home health and hospice, wound clinics, hospitals, surgery centers and profession clinics including optometry, to schools, sports programs, professional athletes, daycares and family use in the home.

Media Contact:
Kristen Tischler

Free shipping is only available for online orders in the continental United States.
Certain exclusions apply. 

Exclusions include, but are not limited, to the following products:

Acuity Systems & Projectors, Chair & Stand Accessories, Autorefractors, Lensmeters, Keratometers, Portable Slit Lamps, Stools, Tables, Tonometers, Trial Lens Sets.